New Freeze-Dried Snacks
Industry-leading producer of freeze-dried foods adds several delicious products to the
TRUTH IN SNACKS™ range of clean label snacks.
MODESTO, Calif. (March 7, 2017) — Mercer Foods, the industry leader in natural and clean label freeze-dried foods, announced today that the company is introducing two new ranges of products within the company’s innovative TRUTH IN SNACKS™ line of clean label snacks. Two flavors of Chocolate-Enrobed freeze-dried fruits and three flavors of the Savory Veggie clean label snacks will be featured at the upcoming Natural Products Expo West trade show in Anaheim, California. The Expo West show begins on Friday, March 10, at the Anaheim Convention Center and continues through Sunday, March 12. Mercer Foods will be exhibiting at the Expo at booth #5340 in Hall E.
“In 2017, we have significantly expanded the breadth and depth of Mercer Foods products with the launch of five new flavors within our TRUTH IN SNACKS™ branded product line,” said David Noland, CEO of Mercer Foods. “Throughout our company history, we have strived to bring the very best freeze-dried products to market. I’m excited that we are expanding in branded products to complement our long-standing leadership in freeze-dried foods and ingredients.”
Noland noted that both new branded product lines provide unique benefits to consumers and trade partners:
- TRUTH IN SNACKS™ Chocolate-Enrobed freeze-dried fruits.With the new TRUTH IN SNACK™ Chocolate-Enrobed freeze-dried fruits, the goodness of freeze-dried fruit enrobed in rich dark chocolate is just a morsel away. These natural snacks have a delightful combination of chocolate and fruit flavor, and they always use 100 percent real fruit. What’s more, these snacks are non-GMO, gluten-free, certified OU kosher and guaranteed to please. TRUTH IN SNACKS™ Chocolate-Enrobed fruits come in two exciting flavors: Dark Chocolate Banana and Dark Chocolate Strawberry.
- TRUTH IN SNACKS™ Savory Veggie clean label snacks.Sales of healthy, good-for-you snacks are sizzling, as are sales of snacks created from the goodness of veggies. Combine these trends with interesting savory spices, and the result is a line of three savory veggies with flavors that are impossible not to love. From Sliced Beets with Sea Salt, to Wasabi Ranch Snap Peas, to Chipotle Fire-Roasted Corn & Red Peppers, these snacks provide something for anyone and everyone who enjoys healthy snacks.
As Mercer Foods develops, Noland plans to focus the efforts of his team on building the company’s capabilities in high quality ingredients, packaged snacks, and contract manufacturing of freeze-dried products.
“We have expansion plans in place to ensure that we are able to meet the increased market demand for healthy, good-for-you products,” said Noland. “We are also expanding our new product development into new areas. Our founder Jim Mercer established the vision for our company, and we are working in 2017 and beyond to fulfill the promise of Jim’s original vision.”
About Mercer Foods, LLC
Mercer Foods is a leading producer of natural and organic freeze-dried fruits, vegetables, and other foods and ingredients. The company was founded in 1980 by freeze-dried industry pioneer Jim Mercer, holder of many different patents in food technology. From its beginnings in the technology center of Palo Alto, California, the company has grown and expanded significantly at its current home in the food industry hub of Modesto, California. Mercer Foods is California-based and globally-connected, sourcing hundreds of different foods and crops both nearby in the fields of California and worldwide. With its roots in innovation and this diverse source of supply, Mercer Foods creates the highest quality freeze-dried foods and ingredients, which the company provides to hundreds of food manufacturers and other customers. For more information, visit www.truthinsnacks.com and www.mercerfoods.com.